Our Ethics are for the Earth

Code of Ethics

These are our responsibilities and obligations toward our clients and employees.

A Humanist Code of Ethics.
Do no harm to the earth; she is your mother.
Being is more important than having.
Never promote yourself at another’s expense.
Hold life sacred; treat it with reverence.
Allow each person the dignity of his or her labour.
Open your home to the wayfarer.
Be ready to receive your deepest dreams;
sometimes they are the speech of unblighted conscience.
Always make restitutions to the ones you have harmed.
Never think less of yourself than you are.
Never think that you are more than another.
– Arthur Dobrin


Return calls and emails promptly and be courteous, polite and helpful in all our communication.
Ensure that our clients and employees understand our programs and services and the rationale behind our decisions.
Guarantee that if unforeseen circumstances occur and that cancellation of programs or termination of work is required, we will be reasonable and flexible in our approach.
Give honest and current recommendations with regards to bicycle and outdoor sports equipment and accessories and refer clients and employees to retailers that have expertise in the appropriate field.


Be mindful at all times of the safety of our clients and employees and remind them on a regular basis of the rules for injury prevention.
Offer clients rental bikes that fit and that are in proper working condition in order to meet our safety standards.
Establish emergency response procedures (including first aid) in the event of a crisis.
Ensure that clients are well taken care of during all programs and ensure that a sufficient number of competent and well-trained employees are available.
Encourage and facilitate employee and volunteer training throughout the whole season.


Create a work environment that maximizes the quality of experience for our clients and employees.
Acknowledge the differences in age, fitness levels and skill levels of our clientele and staff while treating everyone equally and with dignity.
Have fun and enjoy the sport!

Choose your own path!

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